Renault Alaskan Concept
Renault has taken the wraps off the Renault Alaskan Concept which marks a further step forward in its bid to win over customers in the constantly-growing pick-up market. Pick-ups account for around one-third of total LCV sales and open up a fresh front for Renault's product offensive.
The Renault Alaskan Concept is a striking show vehicle that paves the way for a pick-up that will have a global calling. It combines a payload of one tonne with cutting-edge, athletic styling to meet the exacting needs of business users and individuals alike.
The Alaskan Concept: robust, athletic, cutting-edge styling
The Renault Alaskan Concept's status-enhancing design fits perfectly with the aesthetic expectations of the pick-up segment, whilst remaining true to the Renault brand's own styling cues.
Laurens van den Acker, Senior Vice-President, Corporate Design, commented: "The styling of the Alaskan Concept sticks to the rules of the pick-up segment, including impressive dimensions and a visual sense of power and robustness. At the same time, we have dialed in specific Renault cues in the form of an attractive, status-enhancing front-end design."
The Alaskan Concept is powered by Renault's proven four-cylinder, twin turbo diesel engine which features in the existing Master range:
The Renault Alaskan Concept: designed to make the most out of life in three different worlds
The Alaskan Concept is a 'work hard, play hard' all-road vehicle designed to meet the requirements of three different worlds: business and leisure use, plus everyday motoring.
Perfectly suited to the needs of business users:
The Renault Alaskan Concept is the perfect companion for leisure use, too:
Renault and Hasselblad worked jointly to underline the Alaskan Concept's ability to adapt to three different types of use: business and leisure use, and everyday motoring. Hasselblad is a Swedish manufacturer of cameras and photographic equipment. It is famous for having provided photographic equipment for the Apollo programme which took men to the moon for the first time.
A one-tonne pick-up to follow in the wake of the Renault Alaskan Concept show truck:
This new one-tonne pick-up will be unveiled in the first half of 2016.
