Genesis GV60
The Genesis GV60 is based on its dedicated EV platform known as E-GMP (Electric-Global Modular Platform), marking the brand's move towards electrification.
The "G" in GV60 represents Genesis, while the "V" represents the vehicle's versatility. The number '60' is the lowest in the Genesis lineup and comes as the brand evolves its model-naming scheme to fit their unique design identity of 'Athletic Elegance.' Lower numbers will emphasize athleticism under the scheme, with elegance represented by higher numbers. Based on this system, the GV60 is Genesis' most athletic model yet.
The Genesis GV60's exterior design highlights its high-performance image along with a dynamic and smooth appearance. Genesis delivers its signature design experience to the GV60's body, bringing the sleek silhouette drivers have come to expect from the brand.
The front of the GV60 features a design optimized exclusively for the electric vehicle. The iconic and progressive Two-Line Quad Lamps add character to a refined and voluminous body. A wider and more athletic Crest Grille has been placed below the Quad Lamps to emphasize the dynamic performance of the GV60 and also to increase the cooling efficiency of the high-voltage batteries in the underbody.
The Genesis GV60 will also see a new wing emblem applied to the grille, with thickness of the emblem reduced by nearly 80 percent from previous models. It features the same unique Guilloché pattern often seen in luxury watches, representing a culmination of Genesis' analog sensitivities with high-tech innovations to create truly luxurious driving experiences.
In addition, Genesis has opted for a 'Clamshell Hood' for the first time, a single panel which combines the hood and fenders, creating a sleek impression for the EV model by removing lines between the parts.
When viewed from the side, the GV60 reveals the smooth and dynamic profile of a high-performance coupe. A simple yet sharp silhouette running from the front hood to the rear spoiler completes a more progressive character.
The chrome line flowing from the windshield to the top of the Daylight Opening (DLO) window extends to a C pillar-garnish design that embodies the image of 'electric', adding a distinctive characteristic to the EV model.
Digital side mirrors add to a cutting-edge appearance, and are connected to the camera and monitor system. Meanwhile, an electric door handle enhances a strikingly futuristic image by automatically popping up when you approach the car.
At the rear, Two Line rear combination lamps take on a dynamic shape and flow seamlessly with the voluminous three-dimensional body. The rear also features a fixed rear wing spoiler to accent a coupe-shaped roof, adding to the image of dynamic high-performance.
Shoulder volume is emphasized in the rear fender to create a low and wide profile and further accentuate the image of high-performance by combining it with technical functions such as various sensors, taillights, and rear turn signals at the bottom.
The interior design of the GV60 takes on Genesis' design ethos of the 'Beauty of White Space,' while seeking to create a spacious and comfortable interior. At the same time, it has embodied differentiated images with its floating architecture and unique details.
The most noticeable feature in Genesis GV60's interior design is the Crystal Sphere, a sphere-shaped Shift By Wire (SBW) that intuitively informs drivers when the vehicle is ready to drive.
The Crystal Sphere is one of the most compelling design elements of the Genesis GV60. When the vehicle is turned off, the Crystal Sphere becomes the vehicle's mood lights, adding to the aesthetic of the driving experience. When you're ready to drive, the sphere rotates and the SBW appears, creating an indoor atmosphere of futuristic mobility.
The Crystal Sphere is not just a key element of the interior design, but also provides emotional connection with driver while indicating driving status.
The floating console, where the Crystal Sphere is located, looks as if it is hovering in the air, working with other unique features such as the slim cockpit and flat floor to provide passengers with a maximum level of openness.
The crash pad inside the GV60 is designed in a wide and slim shape to augment the pleasant interior, emphasizing a high-tech atmosphere with a wide-screen integrated indicator (cclC, connected car Integrated Cockpit) that connects with the cluster and AVNT (audio, video, navigation, telecommunication).
The Genesis GV60 has also epitomized the uniformity of interior design by applying circular details to Crystal Sphere, the horn cover, door handles, and side mirror controllers.
Tomorrow's drivers are expecting more from their vehicles, with EVs at the forefront of a bold new era in mobility. With the introduction of GV60, Genesis is redefining the experience of luxury electric vehicles, combining youthful athleticism with sustainable technology to create a new path for drivers who are focused on a better future.
But GV60 does much more than bring luxury driving to an EV - offering style, power, and sustainability all in one place. With design details, GV60 creates unbounded mobility experiences that are tailored to our modern lifestyles.
From interactive driving features to exterior details that transcend boundaries, here are some design highlights from GV60.
The Quad Lamps resulting in the distinctive Two Lines graphic down to side is one of the most unique design signatures of Genesis. GV60 reinterprets and enhances this signature into a sporty, dynamic double wedge that emphasizes GV60 as the most athletic Genesis ever. When you see the fast moving Two Lines signature on the road passing by in silence, it can only be GV60. The Two Lines are us.
GV60's body surfacing is seamless and minimal without undercuts or character lines. Yet the muscular volumes bulging beneath the surface pushing out the wide stance characterize power and presence like never before. Silent yet powerful, GV60's subdued inner confidence breaks from the loud performance aesthetics of the past.
GV60's side profile is completely unique with an EV specific typology. The sleek coupe silhouette ending with the unmistakable rear spoiler and the long wheelbase with short overhangs creates a unique performance aesthetic that dares to be audaciously different and unexpected. This is the new shape of performance.
The distinctive, non-conformist DLO chrome trim of GV60 wraps around the windscreen and flows towards the rear spoiler supporting the floating roof and connecting it with the C pillar through the "Volt DLO". This characterful and unique DLO chrome trim emphasizes GV60 as the most athletic, youthful character in the range, and is another gesture signaling that there are no rules or boundaries written in the EV era.
The Crystal Sphere is the highlight of GV60's interactive features. First and foremost, the Crystal Sphere is a safety feature that clearly indicates whether the vehicle is turned on or not. This is important for a vehicle as silent as an EV where the only indication of driving state are small onscreen icons. When charging, the Crystal Sphere does not rotate to driving mode. A kind reminder of the current status of GV60.
At Genesis we speak about emotional functionality. We created beauty where beauty didn't exist in the beautiful Crystal Sphere with its laser engraving and user configurable mood lighting. Safety and function wrapped up in emotional beauty. This is our obsession to the very last detail.
Bold design characteristics meet intelligent driving in Genesis GV60, marking the start of a new era in luxury electrification. For the drivers of tomorrow who expect sustainable solutions and won't be held back by barriers to design or performance, GV60 is taking them forward into the new era of mobility, with improved design at the forefront.
