Buick Electra-L Concept
The Buick Electra-L concept vehicle (unveiled in China) is a premium mid-size sedan, the first purely electric concept sedan. It caters to various scenarios: family outings, daily commute, social events, and business receptions.
Leading by SAIC-GM PATAC Design Center, pooling GM's global expertise together, supported by advanced design and technology, Buick Electra-L concept reflects deep thought about future smart electric travel, trails the future trajectory of Buick vehicles on ULTIUM . Following Buick's new PURE design philosophy, drawing inspiration from ENERGY FLOW AESTHETICS, both of this give rise to its water droplet-shaped cabinet. Endowed with energy and intelligence, Electra-L navigates through time, space, light, and shadow effortlessly. Serving itself as a highly intelligent companion for your travel.
The Buick Electra-L measures 5036mm long, 3000mm wheelbase. Presenting you with a comfortable Lay-Back luxury proportion via pure profile. The futuristic body posture with a surface full of flowing beauty and tension, deconstructs redundant lines, and the shark nose bring forth a more breakthrough 3D space. The waist posture inherits and develops the potential energy aesthetic design from the 2020 ELECTRA: forge energy momentum and ready to go. The light-trace swirl- shape wheel hub design brings about extremely low drag coefficient and excellent driving experience.
Grille reflects light and shadow interplay, the luxury fly-wing head lamp perfectly integrate technological texture with glittery jewelry details, that's it , the beauty of flowing optical technology, dazzling , integrated, unaffected.
Red glaze tail lamp, made of row upon row of glazed blades, light and shadow interplay, with infinite energy flowing through it.
Our design concept incorporates aerodynamics in the pursuit of a pure surface, which also contributing to an extremely low drag coefficient. Design like the sill plate and front lip is inspired by the aircraft, and aircraft wing-shape design elements can be found in place such as fender charging door, rearview mirror...in a bid to align with the design language , harmonious and unified.
Cabin embodies all-round wrapping and breathing , an airy and roomy space. Through numerous trial and error, we manage to express "floating" in a more accurate and elegant way.
Support, overhang, extraction and tension. This four words represent VCS, IP, central control, and door respectively. Presenting you with lightweight visual effect, realistic and rational structure, geometric strength and performance tension was emphasized via sleek lines. The design details of the hollow steering wheel column helps to forge a flowing and transparent space.
Zero-gravity front seat is designed to create a floating experience, adhering to a unique aesthetic, combining ergonomics and environmental characteristics, to create an ideal exclusive space for our user.
Rear space focuses on giving users a home-like quiet and comfortable criterion. Our care and benevolent can be shown from: a suspended console created by interactive crystal trim, a dual-sensory intelligent fragrance atomizer, an immersive ambient light (light corridor), an wrapping armrest offer a sense of security, a reclining rear seat, an emotionally interactive ripple-like crystal panel decoration, and a 7-screen entertainment interconnection experience.
Color and Material. A soul-touching exterior color: Dawn-light purple-can be seen when the dark night began to dissipate and dawn was breaking. The electroplated silver processed wheel hub looks pure and bright in sunlight, while quiet and deep in the dark. Interior colors take inspiration from Monet's painting, sitting and feeling, as if you are sharing a sunrise with the artist. The interior cabin is designed with pure seamless lines and a light-transmitting smart surface. Large number of gentle curve treatments and soft materials, like a warm cave embracing people with its arms. The perfect match between NAPPA leather and ultra- soft sponge foam, deliver a delicate texture, peaceful and comfortable. Immersive light corridor (door panel/light-transmitting skin/crystal trim) adopts lightweight and transparent materials, allowing light slowly glides and diffuses through its surface, allowing users to feel the the natural light change with each passing time.
Natural symbiosis and intelligent interaction
The Buick Electra-L concept practices the vision of zero emissions, adopts environmentally sustainable processes and materials (* has obtained EPD certification, which is the highest level for automotive products), spray paint instead of electroplating, reduces heavy metal water pollution, DANAMICA ™ advanced environmentally friendly suede, creating a coexist community between human and nature.
AI big model empowers intelligent interaction, equipped with visual health lab, intelligent human-vehicle eco-monitoring, ambient light vary with the driver's health data in real time to detect the driver's health and driving status.
The five cockpit modes meets different needs. The change of light and shadow creates a stable and artistic vibe. A mobile space with life, temperature, color, and emotion.
Equipped with CTP battery pack technology for the first time, which brings excellent range. Reverse charging enable more confident and assuring trip.











